This is how you access me now.

Vaibhav Sinha.now

I'm a software engineer who has spent over a decade building machine-learning and product systems, and I'm just as curious about creativity, contemplative practice and how people find their direction. This is where you can work with me, read what I'm writing and wander into my other worlds.

Or book a conversation

Vaibhav Sinha smiling at the camera, wearing glasses and a multicoloured T-shirt, in front of a large abstract painting in orange, blue and green. More brightly coloured canvases hang on the wall behind him.

One person, a few different rooms.

I grew up in Kanpur, studied mechanical engineering at BITS Pilani and taught myself to program along the way. That led to a master's in computer science with a machine-learning focus at the University at Buffalo, and to building products at Comverse, Adobe, Meta, Rippling and Bloomberg: creator tools, integrity systems, payroll, climate data.

Alongside the engineering I've kept exploring creativity, meditation and self-inquiry. They turn out to be the same curiosity pointed in different directions: how do things work, and how do people find what matters to them? This site is where those threads meet.

Read the longer story

Work with me

Three ways to work with me

Each starts with a conversation. Pick the one closest to what you need. If you're not sure, say so and we'll work it out together.

For founders and teams

Startup and technology consulting

A practical second opinion on technical direction, product decisions, engineering trade-offs, or where AI genuinely helps.

Who it’s for

Founders, early-stage teams, product leaders and engineers who are weighing a technical decision and want to talk it through with someone who has built and shipped software in different settings.

We might discuss

  • Assessing your technical options and what each would cost you later
  • Thinking through what a first version (MVP) really needs
  • Reviewing an architecture or a set of engineering trade-offs

What happens next

When session times are open you can choose one on the booking page. Until then, send an enquiry and I'll reply personally.

Explore consulting

For people at a turning point

Life coaching and personal direction

A thoughtful, unhurried space to think through decisions, transitions and priorities, and to find a next step that feels like yours.

Who it’s for

Adults who are facing a decision, a change or a question about direction and would like a steady, curious conversation partner. You might be weighing a career move, rethinking priorities, or simply noticing that something wants to change.

We might discuss

  • A career or life decision you're circling
  • A transition: a new country, role, relationship to work or stage of life
  • What matters most to you right now, and what to do with that

What happens next

When session times are open you can choose one on the booking page. Until then, send an enquiry and I'll reply personally.

Explore coaching

For makers and the curious

Creative collaboration

For people who want to make something where technology, art, play and ideas meet: a project, an experiment, an event, or something that doesn't have a name yet.

Who it’s for

Artists, founders, communities and curious people with an idea, or half an idea, that crosses software, movement, music, words or play. Organisations exploring something more playful or human are welcome too.

We might discuss

  • An interactive or software-based piece, or a playful tool
  • An AI experiment that tries to make us more human, not less
  • A gathering, event or experience

What happens next

Send an enquiry with a few lines about what you have in mind and I'll reply personally.

Start a conversation

Experience

Selected experience

Over a decade of building software across telecoms, design tools, social platforms, payroll and financial data. A few of the things I've worked on:

Products at scale

Recommendation and ranking systems behind Instagram subscriptions and branded content, including a subscription recommendation system serving thousands of requests per second. I led a small team of two engineers on it.

Machine learning on practical problems

Classifiers that prompted creators to disclose paid partnerships on Instagram, models that reduced illegal item sales on Facebook Marketplace and Buy/Sell Groups, and enforcement for COVID-19 misinformation.

Systems people rely on

Payroll filings for over 100 Australian clients for the 2023–24 financial year, and a payroll and tax computation system for the Netherlands that multiple clients now use.

Data that informs decisions

Climate and nature data for major companies, presented in the Bloomberg Terminal.

Roles

  • Bloomberg

    Senior Software Engineer, Sustainable Finance Solutions · Since November 2025

  • Rippling

    Software Engineer II, Global Payroll Filings · Dec 2023 – Mar 2025

  • Meta

    Software Engineer, Machine Learning and Systems · Mar 2018 – Oct 2023

  • Adobe

    Member of Technical Staff, Illustrator · Aug 2015 – Aug 2016

  • Comverse

    R&D Graduate Engineer · Jul 2014 – May 2015

These are roles I've held, not clients. None of these companies has endorsed or is affiliated with the services on this site.

Three vibes, one family

My worlds

Three projects that grew up alongside my engineering work. Siblings, not stages: you don't need to heal before you play, or play before you create. Step into whichever door looks interesting.

heal / return / soften

Healing Vibes

A movement for connection, healing, and the celebration of being human.

A slower, quieter world about connection and presence in a culture obsessed with productivity. It describes itself as a movement, and I'm a fellow traveller in it: not a therapist, not a guru, not a healer.

  • Reflections on burnout, loneliness and finding meaning
  • Four dimensions of being human: mind, heart, body and soul
  • Ideas and invitations around conversation, music, movement, nature and poetry
  • A newsletter of letters from the journey, plus Instagram and Discord communities

Come here if you want to slow down, feel less alone, or think about what makes a life meaningful.

Visit healingvibes.art (opens in a new tab)

play / explore / delight

Playful Vibes

For adults who forgot how to play.

Curated, unforgettable experiences for adults, based on the idea that the opposite of burnout isn't only rest. Sometimes it's play. Currently in London.

  • Nine worlds of experience, from movement and creativity to adventure, fantasy and food
  • Signature experiences such as the Glow Temple, the Pillow Kingdom and the Random Train Adventure
  • A way to book a play, plus Instagram, TikTok and Discord

Come here if you're ready for something silly, physical or surprising, and you'd like company while you try it.

Visit playfulvibes.fun (opens in a new tab)

make / express / create

Creative Vibes

Let's make something that didn't exist yesterday.

A home for collaborations and experiments across art, code, movement, music, words and experiences. It isn't a services menu. It's a set of open doors, and an invitation to bring a spark.

  • Doors into things you can hear, move to, touch, watch, use or enter
  • An unfinished pile of ideas to steal, add to or bring your own
  • A short manifesto for making things, and a way to start creating with me

Come here if you have an idea, even half of one, and want to find out what happens when two people make it together.

Visit creativevibes.love (opens in a new tab)

Ready when you are.

Whether you have a technical question, a decision that's been sitting with you, or an idea that needs another person, the simplest next step is a conversation.